Brand identity System, Brand Development, Brand Guidelines
Brand identity, and brand development for DadaAds, an advertising agency that offers advertising and management services on Facebook.
After the market research and the deepening of the company’s requirements and context, we worked on the first series of sketches and proposed the first version of the logo. It was based on the round shape and had a circle as a central element of the composition. We chose the corresponding version for the lettering of the name so that it would be legible and harmonious in combination with the image, supporting it but without overloading the overall visual presentation.
The symbol is composed of three parallelograms of the letter D, coming together to represent the relationship between dada, and their customers, This configuration creates a letter A.
Brand identity System